mercoledì 12 ottobre 2011

8 ways to increase traffic on your site


High volume of traffic is not the key, if the user bounces, your website has probably failed. Driving relative traffic to your site is vital for your Business. Have in mind that only 0.5% to 8% of the traffic is converted in to sale. The average is around 3.5%.

You want traffic or sales? Consider the quality vs. quantity of your visits and plan your next step.

In order to achieve your targets you need to:
  • Lower your Bounce Rate
  • Get more Relative Traffic in your site
  • Convert this traffic into sale
In this article we will study 8 simple ways to increase your Traffic:

1. Search Engine Optimization (SEO)

Start an SEO campaign to promote your site in the Organic Results of search engines. Find the current SEO Status of your site by creating a full Web SEO Analysis.
The structure and the content of your website is the key factor of your Search Engines performance, keep it clear, valid and friendly to the users and to the Search Engines as well. Based on the results of the report consider doing the following: Redesign your site in order to make it search engine friendly, make a keyword analysis for your web pages and optimize them for the correct keywords, build quality links with the correct anchor text and submit your site in all the major search engines. Remember that Search Engine Optimization equals quality content and not tricks, black hats or magic.
If you need a strategic plan don’t hesitate to search for a reliable consulting from a professional SEO agency.

2. Link Strategies:

Having quality links is the Alpha and the Omega but it is not an easy task. Note that the reason why someone links to your website is the quality of your content. High PageRank links with relative to your content keywords can affect your Ranking in search engines and bring lots of Relative Traffic to your site.

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